National Sales Manager (Seasonings, Tomato powder, Edible oil)

Job Description

Urgent Opening!

Job Title: National Sales Manager
Location: Lagos, Nigeria (Nationwide Coverage)
Industry: FMCG
Employment Type: Full-Time
Salary: Highly competitive & open to negotiation

Job Summary
The National Sales Manager is responsible for developing and executing the company’s national sales strategy to achieve revenue, profitability, and market share objectives. The role provides leadership to the sales team, manages distributor relationships, expands market penetration, and ensures effective sales execution across all regions of Nigeria for the company’s portfolio of seasonings, tomato powder, and edible oil products.

Key Responsibilities
• Develop and implement national sales strategies to achieve business objectives and sales targets.
• Lead, coach, and manage Regional Sales Managers, Area Sales Managers, and field sales teams to drive high performance.
• Manage and strengthen relationships with distributors, wholesalers, and key accounts nationwide.
• Drive product distribution, market penetration, and sales growth across General Trade, Modern Trade, and Wholesale channels.
• Monitor sales performance and implement corrective actions where necessary to achieve targets.
• Collaborate with the Marketing team to execute trade promotions, product launches, and customer engagement initiatives.
• Work closely with the Supply Chain team to ensure product availability and efficient stock management.
• Identify new business opportunities and develop strategies to increase market share.
• Monitor competitor activities, pricing, and market trends, providing recommendations to support business growth.
• Prepare periodic sales reports, forecasts, and performance updates for management.

Qualifications & Experience
• Bachelor’s degree in Business Administration, Marketing, or a related discipline. An MBA is an added advantage.
• Minimum of 8 years’ experience in FMCG sales, with at least 4 years in a senior sales management role.
• Proven experience selling seasonings, tomato powder, edible oil, or similar FMCG food products.
• Strong experience managing distributor networks and nationwide sales operations.
• Demonstrated ability to develop and execute successful sales strategies.
• Strong leadership, negotiation, communication, and interpersonal skills.
• Excellent analytical and problem-solving abilities.
• Proficiency in Microsoft Office and sales reporting tools.
• Must reside in Lagos.
• Preferred age: 35–40 years.

NB: All information will be treated with strictest confidentiality.