Job Description
🚀 Job Opening: National Sales Manager (Seasonings)
Location: Nigeria
Employment Type: Full-Time
Department: Sales (Traditional Trade)
Industry: Fast-Moving Consumer Goods (FMCG)
About the Role
We are looking for a strategic, results-driven, and dynamic National Sales Manager (NSM) to lead our nationwide sales operations and commercial strategy for our seasonings portfolio (cubes, powder, etc.) within the Traditional Trade channel.
In this leadership role, you will be responsible for steering revenue growth, expanding market penetration, optimizing distribution networks, and leading a high-performing regional sales team. If you have a strong commercial background in the FMCG seasonings or food sector and excel at building robust distributor networks, we want to hear from you.
Key Responsibilities
Nationwide Sales Strategy: Lead the overall commercial strategy, sales execution, and market activation for all seasoning brands to achieve aggressive national targets.
Channel & Market Expansion: Identify emerging markets, drive traditional trade penetration, and unlock new distribution channels to maximize share of shelf.
Team Leadership & Management: Motivate, coach, and guide regional teams (RSMs, Area Sales Managers, and Sales Supervisors) to exceed revenue targets and maintain high team strike rates.
Distributor & Principal Relations: Build and sustain strong working relationships with key distributors, dealers, retailers, and logistics partners to ensure network filling and repeat business.
Commercial Operations & P&L: Oversee accurate forecasting, stock management, promotional planning, and debtor collections while maintaining healthy P&L visibility.
Reporting & Market Intelligence: Deliver timely management MIS/decks, monitor competitor activities, and provide insights on market trends to senior management.
Key Qualifications & Requirements
Minimum of a Bachelor’s degree or HND in a relevant discipline.
Minimum of 12 years of sales and distribution experience in FMCG, with at least 5 years in a senior sales managerial position (experience within the food, seasonings, or beverage sector is a strong advantage).
Deep understanding of traditional trade distribution systems, network building, and retail merchandising in Nigeria.
Strong grasp of P&L analysis, stock management, forecasting, and budgeting.
Exceptional negotiation, communication, team leadership, and cross-functional collaboration skills.
What We Offer
Competitive remuneration package with performance-based incentives.
Opportunity to shape the market trajectory of leading food and seasoning brands nationally.
A collaborative, fast-paced work culture that values high integrity and results.
****PLEASE NOTE****
Only selected candidates with valid experience will be contacted.
All information will be treated with strictest confidentiality.